Guide for brands
As a brand you book creators here — from the first search result to the final approval. This guide walks the whole way through once: create an account, find creators, book, pay, approve. Next to it are the routes not everyone needs: individual quotes, tenders, add-ons, complaints. The screenshots come from the live system.
Download this guide as PDF1. Creating an account and signing in
You can browse without an account. For a request we need a name, an e-mail address and, later, a billing address — nothing more.
Step 1.1
Create an account
First name, last name, e-mail, phone and a password. The rules under the password field tick themselves off while you type. Without the box for the terms and the privacy policy you cannot continue.
Step 1.2
Sign in
After that you sign in with e-mail and password. If the password is gone, "Forgot your password?" sends a link to your address.
2. Finding creators
Search sits on the home page and again above the result list. You can look for a specific name — or browse first and narrow down afterwards.
Step 2.1
Search or browse
On the home page you enter a keyword, a platform and a country. If you are not after anything particular yet, simply click one of the categories below.
Step 2.2
The result list
Every card shows reach, the number of bookable packages and the lowest price. The heart puts the creator on a wishlist without anything else happening.
Step 2.3
Narrowing down
On the left: platform, format, niche, country and price, each with the number of matching creators. Above the list you see how many filters are active — every one of them can be clicked away individually.
Step 2.4
Sorting
You set the order on the right above the list: most reach first, or lowest price first. That changes the order, not the selection.
3. Profile, packages and bio page
The profile carries everything the decision rests on: reach per channel, topics, languages, response time — and below that, what can be booked.
Step 3.1
The creator profile
At the top, reach and engagement rate per channel, plus short facts such as the usual response time or whether product samples are accepted. Below that "About me" and the creator's work.
Step 3.2
The packages
Packages are grouped by channel — Instagram, TikTok, UGC, photo and design, usage rights. Each has a fixed price. Right at the top there is always "Request an individual quote", in case none of them fits.
Step 3.3
The bio page
The same creator also exists as a slim page without the shop header; the creator puts that link into their social media profiles. A request can come in from there without an account — you then receive an access link by e-mail.
4. Booking a package
A package has a fixed price. You put it in the cart, write the brief and send a request. You pay only once the creator has accepted.
Step 4.1
The package page
What is included, what it costs net, how long delivery takes. "Add to cart" puts it aside — nothing becomes binding.
Step 4.2
The cart
Several creators may sit in the cart together; they become ONE request. At the bottom you see subtotal and service fee as a preview. VAT is added as soon as the billing address is known.
Step 4.3
Billing address
Pick a saved address or add a new one. Above it you then see who the invoice goes to — with a VAT number if one is stored. VAT follows that address.
Step 4.4
Brief and preferred date
What should be made, for whom, with which discount code. The text is saved as you type and goes into the chat as the first message. A preferred date is possible; it only becomes binding with the acceptance.
Step 4.5
Usage rights
What may you use the material for — only on your own channels, as an ad, as an ad under the creator's name, or without limits at all? The levels build on each other, one choice is enough; the surcharge is shown next to it.
Step 4.6
Send the request
At the very bottom the total is shown as a preview. "Send request" pays nothing — you only pay for the items that are accepted.
5. The request is running
From now on the ball is with the creator. Under "My bookings" you can see at any time who has answered and what comes next.
Step 5.1
What the request looks like
Number, brief, every item with its state — plus the bar from "Created" to "Released". As long as nobody has answered you can withdraw the request.
Step 5.2
The chat for the booking
Below the request runs the chat with the creator. creatordeal writes there itself whenever a step happens: preview submitted, preview accepted, post online. In a dispute, support can review the messages of that booking.
6. Paying
You pay for what was accepted; declined items drop out of the total. The money stays with creatordeal until you release it — the frequently asked questions name the deadlines.
Step 6.1
Card or bank transfer
By card the booking starts immediately. For a bank transfer, account holder, IBAN, BIC and the reference are shown. Please include the reference — otherwise we cannot match the payment.
Step 6.2
After the transfer
Until the money arrives the request says "Payment on its way" and repeats the bank details. We usually confirm the incoming payment within one or two working days; only then does the creator start.
7. Releasing the preview and approving the post
For bookings that appear on the creator's channel there are two steps: first the preview, then the published post. Both have a review period — if it runs out, the step counts as released.
Step 7.1
Release the preview
The preview is not public yet. You release it or request a revision; the button says how many revisions are left. Releasing the preview is not the final sign-off and does not trigger a payout.
Step 7.2
Approve the post
After publishing, the creator sends the link to the post. You open it, check it and confirm "it is online" — that pays the creator out. If they post on several channels, you confirm only when all of them are there.
Step 7.3
Done, and a review
After that the booking says "Released". The delivered links stay in place, and you can rate the creator with stars and a few lines.
8. Signing off a service
Not every booking ends with a post. For consulting, a shoot or an on-site appointment there is no preview and no link: the creator reports the work as done.
Step 8.1
Confirm or complain
The project state says "Work reported as done by the creator", with the sign-off button below it. A review period runs here too. If something does not fit, request a revision or report a problem.
9. Requesting an individual quote
When no package fits, you ask for a price. Then you negotiate: the creator names a price, you accept or counter — as often as it takes, until it fits or one side stops.
Step 9.1
Ask for a quote
On the profile, above the packages, it says "Request an individual quote". The rest works like a normal request: brief, usage rights, send. There is no price yet.
Step 9.2
The quote arrives
On the left the creator's quote with price, service fee and delivery time. You accept it — or move to the counter-offer on the right. Breaking off the negotiation works in the same place.
Step 9.3
Making a counter-offer
Your price, the usage rights you want, a short reason. Below the field you immediately see what that would come to, net and with the service fee.
10. Add-ons
If extra work comes up during the project, the creator submits an add-on. It hangs on the same booking but is decided and paid separately.
Step 10.1
Accept or decline
The request states what the add-on covers and what it costs. You accept and pay, or you decline. The main booking is untouched either way.
11. When something does not fit
Before the release you have two routes: request a revision — there is a fixed number of rounds — or report a problem. A report stops the automatic release and blocks the payout until the operator has decided.
Step 11.1
Report a problem
Describe what was delivered, what was agreed and why the two do not match. Then choose where a refund should go: as credit without any deduction, or back to your payment method, minus the refund fee.
12. Extending usage rights
Rights can be extended afterwards: a higher level, a longer term, more exclusivity. Upwards only — less than agreed is not possible.
Step 12.1
A request to the creator
The booking carries "Extend or widen usage rights". You set what you need; the creator accepts, and the surcharge is paid like an add-on. Campaigns lead to the same place without hunting for the single booking.
13. A tender in six steps
Instead of asking creators one by one, you publish a tender: you describe what you are looking for and the matching creators apply. Everything stays a draft until the last step — it is saved along the way, published only at the end.
Step 13.1
Step 1: platform
A tender covers exactly one platform. What is tendered is a publication on the creator's channel; for material without a channel you book a UGC package.
Step 13.2
Step 2: deliverable
Feed post, reel or story, plus the quantity and a title. The title is the first thing creators read.
Step 13.3
Step 3: brief
What should be made, optionally a campaign, a preferred date and a delivery time — and the usage rights that should be included in the price.
Step 13.4
Step 4: price and slots
A fixed price per creator, or collect quotes. Plus how many acceptances you take at most and how long the tender runs; the end date is shown below.
Step 13.5
Step 5: audience
Niche, country, reach: this decides who gets to see the tender at all. On the right you can watch how many creators are currently reached — narrow enough to fit, wide enough for someone to answer.
Step 13.6
Step 6: check and publish
Brief, price and audience side by side once more, each with "Change". Publishing itself costs nothing; you pay only for what you accept.
14. Applications and one collected payment
A running tender collects applications. You accept the ones that fit — payment is collected when you close the tender.
Step 14.1
Your tenders
Under "Tenders" you find drafts and running tenders with platform, format, price per creator, filled slots and end date.
Step 14.2
Accepting an application
Per application you see the creator, their reach and the price including the service fee. Accepting creates the booking; you stay in the tender and can accept more.
Step 14.3
Paying once at the end
While the tender is running no payment deadline runs. "Close the tender and pay" turns every acceptance into a single payment.
15. Bookings and campaigns
Two views of the same things: the list of all bookings — and the same bookings grouped by campaign.
Step 15.1
My bookings
Per card the creator, number, date, amount and state, plus the next step as a button: pay, release, details. This is also where you assign a campaign after the fact.
Step 15.2
Campaigns
Per campaign the period, how many creators, how many bookings and the spend — gross and net. Whatever belongs to no campaign sits at the bottom as its own row.
16. Wishlists
Save creators, sort them, agree with colleagues — and send a request to a whole list at once.
Step 16.1
Creating lists
As many lists as you like, each with its own name. "Request all" turns the whole list into one request.
Step 16.2
Sharing a list
Whoever has the link sees the creators on the list without signing in. You decide whether the recipient may only look or also add creators; the link can be renewed or switched off entirely.
17. Invoices and credit
Documents and money in one place. We issue the invoice as soon as the payment is booked — credit comes from refunds.
Step 17.1
Invoices
Per row the number, date, request, gross amount and type. While the invoice is still being created the last column says "to follow"; after that the document sits there for download.
Step 17.2
Credit
Refunds can stay as credit — without any deduction — or go back to your payment method. The switch below sets what is preselected in future; every movement is listed.
18. Goods sent to the creator
If you send a product sample, the booking gets a second strand next to the work itself. In checkout you enter the value of the goods and the shipping cost: that is exactly the amount that counts if the creator accepts the goods and does not deliver.
Step 18.1
Marking the parcel as sent
After the payment is confirmed, the request shows the block "Goods to the creator". As soon as the parcel is on its way you enter the tracking number — optional — and press "Goods sent". The creator is notified.
Step 18.2
Receipt and return
Only with the creator's confirmation does their delivery deadline start; without a confirmation the goods count as received after a few days. If they do not deliver, they must send the goods back unused and at their own cost. If the parcel arrives, you confirm that in the same place; if it does not, we offset the amount against their payouts.
19. Settings, addresses and agencies
The three places where your own account is set up.
Step 19.1
Profile and password
Name, e-mail and phone are changed under "Settings"; the password sits in its own card below.
Step 19.2
Addresses
Billing addresses with company name and VAT number. One of them is preselected in checkout; VAT follows that address.
Step 19.3
My agencies
This is where you allow an agency to book in your name — via its e-mail address or its handle. You can withdraw that at any time; running bookings are not affected.
